By Chidinma Omar, Abuja

 Prince Ebeano Supermarket, Nigeria’s foremost indigenous one-stop neighbourhood supermarket is ten years old and it is rolling out the drums to celebrate its success story and customers who had kept faith with her through the years.

The week long celebrations kicks off Monday, October 21 in all its eight outlets and ends with a Super Jumbo Sales Promotion Saturday, October 26, 2019

Why Super Jumbo Sales Promotion? “We are marking down our prices in a massive discount. During the week long celebrations, we will be offering the largest discounts nobody, I repeat nobody, can beat'', says Mr Chidi Kossi, manager at the Lokogoma, Abuja outlet of the supermarket chain.

Prince Ebeano Supermarket, from one outlet, has grown to eight outlets in Lagos and Abuja with more on the drawing board. The company presently boasts of outlets in Admiralty Way, Lekki Phase I; Chevron Drive, Lekki-Ajah; Oniru, Lekki; and Ikota Shopping Complex, Ajah Others are in Isheri Magodo; Gbagada; Isaac John, Ikeja GRA and Lokogoma, Abuja. More are on the drawing board.

 Mr Kossi, says the celebrations is indeed dedicated to customers and the first item on the programme is 'Customer Appreciation' where we would celebrate customers who had stayed with us rain or shine. ''We will dig into our records and identify these customers who made us what we are today. We will fete them, fuss over them and say ''Thank you! Keep standing with us, we complement each other. Of course we would put a smile on their faces’’.

Like all successful brands focusing on customer satisfaction,  Mr Kossi traces Prince Ebeano Supermarket's fast-paced growth to customers. ''Those who were happy shopping here told their friends and neighbours, and it spread like that.


''One satisfied customer to another spreading the good news.'', he noted. For making customers happy, the Prince Ebeano brand has become the place to shop - It is a fulfilling prophecy of the name ‘Ebeano’, meaning 'the place to be'

“Yes, we are ten this year, and we owe it all to customers. No matter what we have done to make Prince Ebeano Supermarket the best in town, if the customers never

came, we would not be here today. So this tenth year anniversary celebration is dedicated to our customers. We want to say big 'Thank you' to them'' Says Mr Kossi

From a humble beginning, first as a provision store in a market, in Isolo, Prince Ebeano Supermarket  continues to walk towards its vision, which is ''...to become the most preferred retail chain store in Nigeria and West Africa as we establish more one-stop retail stores to meet the daily needs of the customer with quality products in a friendly, courteous and professional environment''

Prince Ebeano Supermarket's unique offering includes the Village Market where customers can get  fresh farm produce, and seasoned seafood like crayfish, stockfish, dried fish, and food items like palm oil, garri, local seasoning, plus other ingredients to make that special soup like white soup or afang or kpegiri. The section has become irresistible to shoppers who appreciates the one-stop shopping for all their needs.

''Customer is always King at Prince Ebeano Supermarket and for us, going the extra mile to provide a variety of quality products and services to meet their daily needs stands next to nothing'', says Mr Kossi.

He added, of course we agree with Steve Ballmer that ''.... unless we’re in touch with our customers, our model of the world can diverge from reality. There’s no substitute for being in touch''

 From their rave reviews and comments on the company's social media arms, it is obvious customers derive pleasure from Prince Ebeano Supermarket's excellent customer service and its clever mix of goods where they can get practically everything from food and grocery; butchery and bakery; fresh fruits and vegetables; wines and spirit; cosmetics, books, electronics, to fresh vegetable, fresh tomatoes, palm oil under one roof. Such loyal customers who keep coming back are often surprised with loyalty cards with fantastic discount sales promo thrown in every now and then.

At ten, Prince Ebeano Supermarket has every reason to celebrate even as it continues to innovate and to live up to its claims of offering the widest variety of quality products and services at unbeatable prices and discount. Indeed, its dreams of becoming a continental supermarket brand is becoming a reality sooner than projected.